Developing Leaders
for the AI-Driven
Digital Economy

digital transformation management

Transform your digital ideas into actionable strategies. In this 12-week online program, you’ll master process mapping and innovative solution design, and gain practical skills to drive digital transformation.

digital transformation Leadership

Lead your organization into the digital future. This 12-week online program helps you develop a strategic vision, create a digital roadmap, lead change, and align your teams for impactful digital transformation.

Customized diAL Programs For corporations

Elevate your organization’s digital capabilities with tailored training solutions. We design a bespoke learning experience to meet your unique business challenges, empowering your team to drive lasting innovation.

innovative leadership to drive digital transformation

As the economy embraces the age of digital disruption with massive AI advancements, the need for a digitally savvy workforce has become increasingly important. The Digital Innovation and Leadership (DIAL) initiative is at the forefront of this revolution, preparing employers and individuals for success in the AI-driven digital economy.

Founded by Simon Fraser University’s Beedie School of Business in partnership with DIGITAL, DIAL brings together a partner consortium to empower individuals in their career journeys and provide organizations with the transformative knowledge required to flourish in the evolving digital landscape.

UPSKILLED INDIVIDUALS

ELEVATED ORGANIZATIONS

$M+

INVESTMENT

EMPLOYMENT RATE

The Dial Impact

Empowering Digital Leaders

DIAL equips professionals with the skills to lead digital transformation, fostering innovation, and positioning their organizations for success.

application-based Learning

DIAL focuses on practical, outcome-driven learning, enabling participants to apply their knowledge and deliver tangible results.

Fostering Inclusivity and Diversity

DIAL promotes inclusivity by ensuring diverse representation and creating a more equitable and dynamic workforce.

World-renowned Faculty

Dr. Blaize Horner Reich

Academic Director, DIAL Professor Emerita, MIS, Innovation & Entrepreneurship,
SFU Beedie School of Business

Dr. Andrew Gemino

Associate Dean, ExecEd
Professor, MIS, Innovation & Entrepreneurship
SFU Beedie School of Business

Dr. Ian
McCarthy

Professor, Technology & Operations Management, Innovation & Entrepreneurship
SFU Beedie School of Business

Dr. Terri Griffith

Professor, Innovation & Entrepreneurship,
Keith Beedie Chair in Innovation
SFU Beedie School of Business

Dr. Joseph Peppard

Academic Director of Executive Development, Professor, Digital Transformation
UCD Smurfit Business School

Dr. Andrew Harries

Tom Foord Associate Professor of Practice in Innovation & Entrepreneurship
SFU Beedie School of Business

Dr. Jeffrey
Yip

Assistant Professor, Management &
Organization Studies
SFU Beedie School of Business

Dr. Sarah
Lubik

Academic Director, i2I
Senior Lecturer, Innovation & Entrepreneurship
SFU Beedie School of Business

DIAL PARTNERS

Start your
digital transformation journey
today!

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Developing Leaders for the AI-Driven Digital Economy